PRINT COLLATERAL : Creating Print Design to Market, Promote, & Sell Architecture
WHAT WE MEAN by "PRINT COLLATERAL"
Print collateral often incorporates floor plans, renderings, diagrams, and more into a branded package design that itself can imply the quality of the space being sold. Our experience with print allows us to use clever techniques within a budget.
AN EXAMPLE from OUR WORK
We designed the packaging above to help promote the sale of high-end condominiums in a New York residential property. The print collateral involved maps of the neighborhood, simplified floor plans, and a detailed outline of the provided amenities. These custom pamphlets were given to potential buyers by the real estate team.
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